Elite Retailer DTLR has a Successful “Yeezy II” Release

Monday, June 11, 2012
Candice N. Mackel
Unruly Productions, Inc
DTLR Music & Entertainment Marketing

Elite Retailer DTLR has a Successful “Yeezy II” Release
in Washington, DC
Your Favorite Local Retailer Finds a way to Make Purchasing Sneakers Easy

Washington, DC (Monday, June, 11, 2012) – On Saturday, June 9th, the highly publicized and one of the most sought after sneakers of the year, the “Yeezy II’s” were released at apparel retailer DTLR in Washington, DC. DTLR was one of select retailers to be chosen to carry the highly anticipated sneaker in the DMV (DC/MD/VA) area. On the sunny Saturday morning, the DMV also had individuals from So.VA, NC, SC, GA , NJ, DEand even as far as London who drove or flew in for the release.

As the company expected large volumes of customers, they implemented a raffling system that has been effective in the past. Every person who was in line Saturday morning received a raffle ticket (over 1500 were given out) and therefore was given an equal opportunity to hopefully have their number called.

The raffle began at 8am and was very successful.  DTLR is a retailer that always believes in customer satisfaction and takes the steps to assure that they are pleased with their visit. Congratulations to the lucky winners!

Photo Recap: http://t.co/YRWfulKj
Video Recap (Provided by PatisDope.com): http://youtu.be/8qx2RUpZ9ow

For more information on the “Yeezy II” release, please call Candice at 410.487.8294 or email candice@unrulyonline.com.


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