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The CNPR Digital Store

Your expertise.
Your next move.
A little direction.

PR templates, workbooks, and visibility education for entrepreneurs and quiet experts who are ready to put a plan behind their presence.

Start with a resource you can work through yourself, join a class, or get support for a specific question. Choose the next step that fits where you are.

The CNPR workspace with a green chair, wood desk, and warm natural light.

Start here · Free resources

A useful first step.
On us.

Get practical PR guidance and content ideas before choosing your next investment. Select a resource to visit its signup page on STAN.

Free download

7 Mistakes Keeping You Invisible

Identify common gaps in your visibility and consider what to do differently.

Free download

5 Ways to Get Noticed Without a PR Agency

Start taking practical steps toward your visibility goals before you hire ongoing PR support.

Free download

Lights, Camera, Visibility! 50 Free Video Prompts

Use 50 video prompts to help you decide what to talk about when creating content for your business.

Shop · Paid digital products

Tools for the work behind visibility.

Writing your bio, pitching a podcast, or mapping your media goals? Choose a resource for the task in front of you.

Subject line resource

50 Media Pitch Subject Lines That Get Opened

Find a starting point for your next media pitch instead of losing time on the subject line. A focused resource for business owners writing their own outreach.

Customizable template

Podcast Guest Pitch Template

Introduce your expertise to podcast hosts with a customizable pitch template, a checklist, and follow-up emails.

Guided workbook

The PR Bio Builder Workbook

Develop three professional bios you can use for media opportunities, speaking engagements, podcast appearances, and more.

PR bundle

Pitch Me, Please! Press Bundle

Get a plug-and-play starting point for your PR work. Built for business owners who want practical resources to support their outreach.

Digital bundle

The Ultimate PR eBook Starter Kit

Build your understanding of PR and media outreach with a digital starter kit designed to help you approach the work with more confidence.

Strategy template + feedback call

The DIY Visibility Blueprint Bundle

Clarify your message and media goals with a guided PR strategy template, plus a feedback call to support your next steps.

Review the full product description, delivery details, and current price on STAN before purchasing.

Upcoming live class

Make Your Business Easier to Find with AI

A Practical Introduction to AEO & GEO and Their Role in Your Business Visibility.

Join Candice Nicole for a practical introduction to AI search visibility and what it means for your business.

November 12, 2026 · 7 PM EST
60-minute live class · Replay + checklist included

Secure your spot · $47
CNPR live class on making your business easier to find with AI search.

When you want a conversation, too

A resource is a start.
Strategy takes it further.

Get support for your PR business, your own visibility, or your nonprofit’s next move. These are booked experiences, separate from the digital downloads above.

60-minute private session

PR Business Office Hours

For aspiring publicists and PR business owners who want to talk through their questions. Submit your questions before the call so the conversation can focus on what you need.

PR strategy experience

The Visibility Reset

For quiet experts ready to take a closer look at their visibility and approach their next steps with intention.

Customized strategy

Nonprofit Visibility Blueprint

A strategy experience for nonprofits working to strengthen awareness, credibility, and the visibility of their mission.

Keep learning

Publicist in Your Pocket Membership

A visibility community for learning DIY PR, approaching pitches with more confidence, and continuing the work alongside other business owners.

Prefer ongoing education and community to a single resource? Review the membership details and see whether it fits your goals.

Explore the membership

Before you choose

A few useful answers.

Where do I purchase these resources?

Each product link takes you to its STAN page, where you can review the full offer and complete checkout. Membership information is available through Publicist in Your Pocket on Skool.

Are all of these digital downloads?

No. The store includes digital resources, a live class, booked strategy sessions, and a membership. Check each listing for its format and delivery details before purchasing.

Do I need to be a CNPR client to purchase?

No. You can choose a resource or learning experience without an ongoing PR engagement.

Will a template or class guarantee media coverage?

No. These resources support your preparation and learning. Media coverage depends on factors such as the relevance of your story, editorial interest, timing, and how you apply the work.

What if I am looking for ongoing PR services?

Book a PR consultation to discuss your goals and the support you need. You can also read The Visibility Brief for answers about working with a publicist or agency.